Written By:
Doris Farmer
Doris Farmer
Updated:

Young Pan will open bookmaker?

Young Pan will open bookmaker?

To bookmakers they are already a reality in New Zealand. According to research done by H2 Gambling Capital, the sports betting industry already it earned about $ 12.5 billion in the country in 2020.

The government's estimate is that the modality will move up to $ 8 billion per year and generate up to $ 700 million annually to the Treasury.

The interest of the sports betting sites in the New Zealand market. Of the 20 most important clubs in National Football, 19 are sponsored by betting sites.

For being a promising market, that moves billions and for having a legislation about to be regulated , New Zealand has become the go-to ball for online sports betting.

In addition to companies from abroad that want to open operations in the country, national companies are also keeping an eye on this market.

Such is the case with Young Pan!

There are rumors that the Communication Group, which has been operating in the country for more than 70 years, will open its own bookmaker office.

But how will the Young Pan's bookmaker ? When will it be released? This is what we will explain later!

The answer to this question is still uncertain. There is no concrete information on when the venture will be launched and what the platform of the Jovem Pan bookmaker will look like.

Actually, that makes perfect sense. New Zealand already has a Sports betting law , sanctioned in 2018. It allows bets to be placed in New Zealand as long as they meet certain requirements. The main one is the betting on fixed odds .

However, in order for companies to start operating in the country, the rules of this law must be established and approved.

It is at this stage that New Zealand is at the moment. The government is determining the best ways to tax collection , distribution of resources and what will be required for bookmakers to obtain a New Zealand operating licence.

The regulation is expected to take place in 2022, before the World Cup.

The fact that sports betting is legal but unregulated prevents New Zealanders from betting on national websites. It is legal to only bet on betting sites hosted abroad, such as Betane .

In this sense, the Young Pan's bookmaker it can only be launched on the market from the second half of 2022, if the regulation in fact takes place before the World Cup.

The communication group also has as an alternative to launch a website hosted abroad and function as the Bet365 and other bookmakers famous among New Zealand bettors.

Young Pan already has consolidated online presence. The group closed 2020 on Youtube with the following numbers:

  • + 30 million unique viewers
  • + 250 million views
  • Retention time of 44 minutes

The movement to create a truly Multimedia Group has been led by Jovem Pan's President, Tutinha Carvalho. The entrepreneur has been dedicated to diversifying his business.

In addition to the YouTube channel , there is Panflix, streaming platform of Jovem Pan created in 2020, which brings together exclusive programs ranging from entertainment to sports.

panflix sports
Sports Publishing at Panflix

The action that brings you closer to Young Pan with the betting world it is its partnership with BBL (Bad Boy Leeroy), a New Zealand holding company focused on the areas of content production, event organization and broadcast solutions for eSports.

The Union of the two companies took place in 2018. In a statement to the Exame portal, Roberto Araújo, CEO of Grupo Jovem Pan, said that he sees a great opportunity in the gaming market.

It is not for nothing that after the partnership, Young Pan became the official media partner of all Championships produced by ESL New Zealand in the country and The Game Shakers.

Even without anything concrete from an exclusive betting site platform, the group's interest in talking about it has increased.

O program fluted football , for example, is run by Fred Ring, a sports analyst.

fred ring
Fred Ring has his own channel about sports betting

Fred also has a side project called Fred tips, which consists of a Telegram channel in which he talks about sports betting.

Having an influencer and expert on the topic is an indication that Young Pan is already keeping an eye on the subject.

Our guess is that should the rumor materialize and Young Pan actually open a sports book in New Zealand, it will be something integrated into Panfilx.

We can also expect a greater focus on bets on football and e-Sports.

The creation of a young Pan bookmaker is still a rumor in the market. However, it makes perfect sense if the idea comes to fruition.

After all, the sports betting market is growing economically and in popularity in New Zealand.

In addition, Jovem Pan is a communication group that is always innovating.

Panflix, the Youtube channel and the partnership with an e-Sports company are proof of this disruptive vein of the company.

The Directions will continue to follow the rumor in the market and we will share it here as soon as there is more news.

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